The Bleeding Bait theory endured nineteen-years of actual fishing tests. We went on to trot-line and underwater studies too. Pro-staffers tested the theory on their own waters. Everyone caught more fish.
Not all of our testing is on the lake.
Hooks arrive and go no further until Ron signs off on them. He tests the tempering, finish, sharpness, and eye closure of each sample. When a really large order arrives, several of us will join in and test hooks. This insures you land more fish.
Road Runners are subject to special scrutiny. We pull samples and test the hooks, swivels, and finish. If we find a defect, we double the sampling.
Each year, thousands and thousands of lures end up in a melting pot instead of water.
Testing is in our nature.